STIMULATE supports HEAD to TOE, YOUNG to MATURE, PURPOSE to PLEASURE when it comes to sexual wellness.
STIMULATE is a business to business trade show, conference and year-round community that connects industry vendors, suppliers and resources to retailers, medical professionals, spas, med spas and online sellers within the sexual wellness space.
With a core focus on enhancing business success while also supporting expert-led education for sexual wellness, STIMULATE delivers an annual trade show + conference experience in Nashville, TN, as well as select other events throughout the year. Through a collaborative approach, STIMULATE provides an opportunity for industry leaders, retail buyers and curious professionals to gain quality, interactive experiences that support the growing sexual wellness market.
Recognized in only it’s ‘virgin’ year of 2023 as one of the best trade shows in the category of “Created or Maintained Community” by Trade Show Network News, experiences delivered by STIMULATE include:
Explore all of STIMULATE’s upcoming event dates here, and secure your calendar now to join us in Nashville, TN, for our annual STIMULATE: A B2B Sexual Wellness Trade Show and Conference on August 4 + 5, 2025!
Pictured Left To Right: Taylor Stinnett, Dan Wieczorek, Nicole Leinbach Hoffman, Erik Colandone
STIMULATE is led by globally recognized retail leader Nicole Leinbach Hoffman, who is both the Founder of RetailMinded.com – a well-respected retail industry resource that has been recognized worldwide for its leading business insight since 2007 – as well as STIMULATE: A B2B Sexual Wellness Trade Show, Conference + Community that debuted in 2023.
In only its virgin year, STIMULATE was recognized as a finalist for “Best Community Created and/or Maintained” by Trade Show Network News, as well as Hoffman was honored by Women’s Wear Daily as being one of their 2023 Most Influential Global ESG Leaders for bringing STIMULATE to life and recognized on a billboard in Times Square.
Hoffman proudly describes herself as a “retail geek” and has been an Adjunct Faculty Professor at Columbia College in Chicago since 2009, where she teaches retail marketing. Additionally, she is also the Author of the book “Retail 101: The Guide to Managing and Marketing Your Retail Business” from McGraw-Hill and has supported American Express’s Small Business Saturday as a Spokesperson. Hoffman speaks regularly for companies and conferences about the business of retail, with some of her clients having included Dreamforce by Salesforce, the National Retail Federation, Calloway Golf, IBM, NY NOW, Retail Global in Australia, and at many other events.
Hoffman has been a guest and contributor to various media outlets that have included The Today Show, Forbes, Entreprenuer.com and countless B2B publications, and in 2022, Women’s Wear Daily recognized Hoffman as one of 25 inspiring Women in Retail.
Together with the STIMULATE team, Hoffman is passionate about supporting the growth of sexual wellness within retail and ultimately, helping to shape its continued growth across the world.
PLUS! Connect with the STIMULATE team directly at their respective emails below.
Nicole Leinbach Hoffman
Founder + President
Dan Wieczorek
VP of Business Development
Erik Colandone
Director of Operations
stimulatesales@retailminded.com
Taylor Stinnett
Marketing Associate
August 4 – 5, 2025
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