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Safeguarding Your Brand and Creative Works: Trademark & Copyright Basics
| 12:00 to 12:30 with Q+A
Presented by Laurie Marshall | Attorney + Founder of TMTheSpot.com
2nd Floor Atrium
Attendees can look forward to an overview of Trademark and Copyright Fundamentals, including the scope of protection each provides, the rationale behind these protections, and common pitfalls to avoid. Prepare to come with your questions and leave feeling more confident in your business growth, understanding and protection. This is a not to miss session from one of the nation’s leading trademark and copyright attorneys.
From Passion to Products to Problems: A Cautionary Tale for the Sexual Wellness Industry | 12:40 to 1:20 with Q+A
Presented byJoseph P. Schilleci, Jr. | Attorney, Schilleci & Tortorici, P.C.
2nd Floor Atrium
In this session, industry regulatory attorney Joseph P. Schilleci, Jr. takes attendees on an informative and entertaining guided tour of the complete regulatory life cycle of sexual wellness brand. This presentation breaks down exactly where sexual wellness product brands, retailers, independent sellers, and marketing teams are creating potential for legal and regulatory exposure they may not know they have. Come for the cautionary tale. Leave with a compliance strategy.
Beyond the Storefront: How Sexual Wellness Brands Are Turning Online Presence into Real Revenue | 1:20 to 1:50 with Q+A
Presented Ryan Ethridge | Codal
2nd Floor Atrium
Many sexual wellness brands have a website—but few turn it into a consistent revenue driver. In this session, Ryan Ethridge of Codal explores the key digital strategies that fuel sustainable growth, including website optimization, modern user experience design, online wholesale ordering, and AI-powered efficiencies. Attendees will gain practical insights for transforming their digital presence into a scalable business asset.
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