We love ALL retailers but brick + mortars, this day has been created just for you!

Join STIMULATE+Workshop presented by Nu Sensuelle on January 29, 2025, for an immersive, engaging + educational experience to help you truly make 2025 your best year yet!

Attendees can look forward to:

+ ACTIONIONABLE insight that provides clear next-steps for retailers to incorporate into their own stores

+ EXPERT led instruction on retail best practices, challenges, customer care, employee management + more

+ REALISTIC strategies for independent and multi-store locations to boost customer retention and employee retention alike

Workshop Opening Session
12:00 PM EST

Led By STIMULATE Founder, Retail Professor, Author of Retail 101 | Nicole Leinbach Hoffman

Attendees can look forward to hearing from STIMULATE’s Founder and meet the collective +Workshop team of presenters in this introductory, kick-off session. At this time, attendees can also gain best practices on how to participate in the digital day ahead and explore the digital +Workshop manual.

Session #1
Retail Reflections
12:20 PM to 12:45 PM EST

Led By STIMULATE Founder, Retail Professor, Author of Retail 101 | Nicole Leinbach Hoffman
Led By Retail Expert, Consumer Anthropologist + Principal of KIZER + BENDER | Georganne Bender

In order to look ahead, we must first reflect on what has already been. Attendees of this session can look forward to some self-analysis of their existing store operations – or lack of them, including the opportunity for new store owners to benefit from – in preparation for the day ahead of learning. Retail data will be revealed to support the current state of retail, including specific data supporting sexual wellness businesses and a variety of variances between them. Additionally, attendees will be challenged to identify professional goals for their unique businesses with the intent to work towards the necessary steps to reach these goals.

Session #2
Red Carpet Customer Service: Elevating Customer Care Thru Employee Trainings
12:45 PM to 1:15 PM EST

Led By STIMULATE Founder, Retail Professor, Author of Retail 101 | Nicole Leinbach Hoffman

Let’s face it… no two customers are the same, and neither are the employees who help them. Keeping this in mind, attendees can look forward to gaining a 3-step action guide on how to deliver rep carpet customer service to any consumer who walks in their door. This memorable, interactive and fun experience will undoubtedly help your employees strengthen their customer care and as a result, enhance customer experiences. Attendees can look forward to getting engaged, having some laughs and leaving with the tools they need to train their teams on how to deliver red carpet customer service.

Session #3
How to Attract Shoppers to Your Brick and Mortar Store
1:15 PM to 2:00 PM EST

Led By Retail Expert, Consumer Anthropologist + Principal of KIZER + BENDER | Georganne Bender

Want to gain more foot traffic into your brick + mortar stores? This action-packed seminar will reveal a variety of ways to realistically boost customer engagement AND sales in your store. Join with the intention to take notes because this will offer details you will want to implement into your business right away! Expect innovative ideas to refresh your brick and mortar marketing and rediscover ways in a refreshing approach.

Session #4
Get Visible Online to Bring Customers to Your Store
2:00 PM EST to 2:30 PM EST

Led By Crystal Vilkaitis of Rooted in Retail

Ever wonder why some stores excel digitally despite not having a website? They know it brings foot traffic to their stores! This session will look beyond social media to truly update attendees with modern ways, reasons + more on being visible with accurate store details is critical to store success. From store hours to your location and more, you’d be surprised what lurks online that may be wrong… but no fear, this session will share how to fix this and heighten your online chances of bringing customers to your store

Session #5
Why Your POS Matters
2:45 PM to 3:05 PM EST

Led By All Point Retail Leader | Drew Denley, All Point Retail

Your POS is more than a payment processor—it’s the growth engine your business needs. Discover how modern POS systems drive sales, streamline operations, and create unforgettable customer experiences. From AI-driven inventory tracking to personalized loyalty programs, learn how to turn your POS into your business’s secret weapon. Whether you’re scaling up or just starting out, this session will show you why investing in a smarter POS is an investment in your success.

Session #6
A Q+A: How To Optimize Distributor Relationships
3:05 PM to 3:45 PM EST followed by Q+A

Led By STIMULATE Founder, Retail Professor, Author of Retail 101 | Nicole Leinbach Hoffman

A distributor and retail relationship should be more than just the Rep, it should be a team collectively working together to see their retail partners find success. This Q+A session will reveal the questions retailers are curious about, distributors want you to know and unique perspectives on how to optimize retail and distributor partnerships. Attendees can gain a “proof of concept” with our panel from Holiday Products as their various team members all have different takes and perspectives under the umbrella of Holiday. Bring your questions to chime in during our open Q+A experience to truly help you kickstart 2025 and make it your best year yet!

Session 7
To Be Announced Soon
3:45 PM to 4:15 PM EST

TBA

More details coming soon.

Session 8
Wrap It Up! Final Session of the Day
4:15 PM to 5:00 PM EST ish

Bring your questions for this final moment of Q+A discussions, reflections on the day and so much more. This session will also reveal how to best utilize your STIMULATE+Workshop Workbook presented by Nu Sensuelle all year long. 

Valued at ONLY $69 for Retailers

code SHOPSMALL saves you 50% OFF through December 10th!!!

Attendees can also look forward to:

+ A workshop presented to them at the beginning of the day that will provide as a takeaway for notes, a go-to-resource guide that will include workshop recaps + highlights and a brand directory of some of our favorite resources for you to refer to all year long

+ Interactive experiences that welcome you to ask questions, connect with other brick + mortar operators and ultimately help your business through an expert-led day of retail conversations

+ A list of post-workshop incentives, giveaways + other fun surprises to help you make 2025 your best year yet!!!

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