The STIMULATE + RETAIL MINDED team have worked with a variety of business operational companies to both review and ultimately approve their abilities in supporting medical professionals in their “medtail” goals. The below companies are STIMULATE approved in moving forward in helping you reach these goals, with many offering discounted service rates as part of the STIMULATE community. Please note while we recommend the below resources, we encourage you always to evaluate what fits best for your own unique business.
Additional medtailer support is provided by STIMULATE via general consultation and package services that include inventory analysis, sourcing, merchandising and displays, e-commerce and more. Please contact stimulate@retailminded.com for additional details.
ACCOUNTING:
Serving approximately 100 million customers worldwide, Quickbooks helps small businesses manage their money through a variety of ways. Their main goal is to bring clarity to every dollar that both comes and goes from your business, and does through a variety of ways including invoice management, tax management, team payroll, general operational management of incoming and outgoing payments and more. When working with vendors for inventory as part of your medtail experience, this is especially important. Users of ADP truly can trust that their confidence in financial decisions and management with be stronger when using ADP.
EMAIL + TEXT MARKETING:
If email marketing is solely your goal, Constant Contact offers a great, turn-key platform for you to lean on. There are templates, customized opportunities and integrations available that make it easy to both collect emails and use emails for strong patient + customer connectivity. The data generated from emails sent also provide a lot of value to your marketing efforts, bringing clarity to what resonates with your audience and what does not.
From websites to email marketing to newsletter templates, MailerLite does this all. This is a wonderful, one-stop investment to bring digital visibility to your medtail goals. Note that it is always key to review integrations of existing technology you may be using to be sure when you welcome new technology, they sync. Their 24|7 support is an added bonus to their software.
Let’s face it – everyone reads their texts messages. Simple Texting helps you send them to your audience with ease – and with data generated reports to allow you to analyze your best sent messages, worst performing, business intelligence and more. Medtailers looking to enhance their patient + customer relationships as emerging medtailers should seriously consider using this as a platform.
SALES + MARKETING MANAGEMENT
Hubspot is a marketing and sales management software that helps busy professionals bring clarity to their customer / patient outreach and communication. As busy medical leaders, leveraging Hubspot can help you organize who is a patient, who is a customer and who may be both. This then can translate to you sending out emails to each respective audience, track sales being made and boost overall operations of how you engage with your audience.
PARCEL + SHIPPING MANAGEMENT
If your business is shipping via Fed Ex or UPS – or both – then Refund Retriever needs to be a part of your routine. Free to use, users gain tracking on their deliveries and are refunded when any delays or other instances occur that cause either carrier to have to refund their sender in any way. It’s both shocking and rewarding to see just how much senders are due back in refunds when the implement this into their shipping practices. The best part? Once you sign up, you don’t need to do anything else except look forward to refund dollars.
PAYROLL, COMPLIANCE + HR
Manage costs, simplify productivity and understand compliance thanks to ADP. Running a medical office, medtail business or both can bring behind-the-scenes challenges… but with ADP, these challenges are put at ease. They understand and manage payroll across all states, track new regulations and other compliance factors that business leaders need to know and make payroll a breeze. This is among the first resources we recommend our retailers and medtailers alike to get put into place when working with our consultation clients.
PHONE SYSTEMS
If you are managing calls from patients and / or customers, this is a resource to consider. While not ideal for everyone, for those medical leaders and growing medtailers that welcome calls to manage sales of services or products, this is a resource to explore.
PRINTING + PHYSICAL MARKETING COLLATERAL
If printed marketing collateral is important to you, MOO is a trusted, valuable resource to lean into. They offer easy to use templates for business cards, brochures, in-office signage and so much more. There is no shortage of creative ideas to discover when exploring MOO, plus they make it very easy to create your own marketing materials with their drag + drop designs.
Who doesn’t love a good sticker? Greet every patient turned customer with a sticker marketing your medtail shop so that they will remember to think of you again and again and again. While a novelty item, stickers are among customer favorites to welcome into their homes after a purchase.
SALES TAX MANAGEMENT
Tax distribution, tax compliance, tax regulations… it’s hard to keep up. But with Davo, this is a great resource to understand all things taxes to support your retail side of business. Explore their site to gain more information and ultimately, to help bring ease and efficiency to your medtail business. Please note, this is a the software that integrates into your point of sale management.
WEBSITE DESIGN + MANAGEMENT
A unified customer service e-commerce platform, Gorgias leans heavily into AI to help use predictive analysis for customer engagement. Leveraging their platform can also help you gain predictive understanding of customer engagement, while also supporting you in actual-analysis of customer interaction on your site. Every medtailer is encouraged to have a web presence – even if not right away – and this is a wonderful option to consider.
Launch and grow your e-commerce store (fairly) stress free. We would never tell you it’s 100% stress free, but Sellfy does make it as easy as possible. Like all technologies, review any integrations (such as POS) you may want to consider before investing in this, but generally speaking, Sellfy is a very easy to use platform that makes basic store platforms flow without hassle.
WHOLESALE PRODUCT DISCOVERY
If you are curious to explore sexual wellness products outside of traditional trade shows (which we also strongly recommend you attend STIMULATE annually each August in Nashville, TN), this is our go-to-resource. They are a trusted online platform and while they are not very science-specific in their product offerings, we have found many businesses enjoy bringing in some of their vendors.
For customized consultation or other inquiries, please contact: stimulate@retailminded.com
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