November 25, 2025 | (Denver, CO) — STIMULATE, a North American trade show, conference and community for sexual wellness, intimate care, and adult retail decision makers, is thrilled to announce that registration is now open for its 2026 flagship event, taking place August 3+4, 2026 at the Sheraton Grand Nashville Downtown.
The 2026 show is expected to be the largest STIMULATE event yet, bringing together retail operators, medical leaders, brand founders, sex educators, home-party entrepreneurs, distributors, and industry innovators for two days of high-value education, product discovery, and community connection.
Going into it’s fourth year, STIMULATE has historically welcomed decision makers from stores that include CVS, Walgreens, Adam + Eve, Spencer’s, Hustler Hollywood, Lion’s Den and many others. Additional attendees have included Desire Cruises, Temptation Resorts, Prime Institute, Hidden Honey Homes and various other destinations that also connect products to their audience. Sex educators who work with patients and influence products they use are also among the attendees of STIMULATE, as well as social sellers and independent sellers – including home party operators – that reach millions of additional consumers.
2026 Exhibitors: A Growing Lineup of Industry Leaders
STIMULATE’s 2026 trade show floor is already shaping up to be its most robust yet, with confirmed exhibitors including:
Nu Sensuelle, Wicked Sensual Care, Evofem Biosciences, Tenga, Popstar, Swiss Navy, Future Method, Aneros, Amovibe, Promescent, Dr Tush, Pro DX, Like a Kitten, Euforia, Sportsheets, and 20+ Emerging Brands who have never exhibited anywhere before with over half of these emerging brands already committed and will be announced soon
These brands represent the full spectrum of sexual wellness and intimate care, offering attendees unparalleled access to innovation, education, and the future of the category ranging from contraceptives to hormone health to pleasure products and more.
STIMULATE to Introduce Two Workshops Expanding the STIMULATE Experience Into a Four-Day Industry Event
To further support the evolving needs of professionals across the sexual wellness ecosystem, STIMULATE will host two specialized STIMULATE+Workshops before and after the main trade show + conference. There will also be networking activities – including a STIMULATE+Afterhours experience on August 3, 2026, open to all registered attendees of STIMULATE. Additional activations and events will be revealed in 2026.
AUGUST 2, 2026 — STIMULATE+Workshop for Brick & Mortar Retailers
1:00 PM – 5:00 PM | Sheraton Grand Nashville Downtown
Designed exclusively for brick-and-mortar retailers across adult novelty, intimate care, and the broader sexual wellness category, this half-day workshop will deliver timely, action-oriented insight from respected industry experts.
Attendees can expect:
+ Data-driven education tailored to physical retail
+ Merchandising and sales strategies designed for immediate implementation
+ Operational and customer experience insights
+ A custom STIMULATE+Workshop workbook included with attendance — built for year-round reference
This workshop will take place onsite at the Sheraton Grand, creating a seamless start to the full STIMULATE week. Code GRATEFULRETAIL offers attendees a $25 savings thru December 1, 2025. Link here to secure your spot.
AUGUST 5, 2026 — STIMULATE+Workshop for Home Party Operators, Face-to-Face Sellers + Independent Sellers
11:30PM – 5:00 PM | White Limozeen at The Graduate Hotel
STIMULATE will close out the week with a dynamic, community-driven workshop specifically designed for home-party operators, face-to-face sellers, independent sellers and social selling leaders.
This vibrant, Nashville-style experience will feature:
+ A festive kickoff brunch designed for networking, product discovery, and unforgettable Nashville-inspired moments on their open-air, rooftop location with an outdoor pool, giant Dolly Parton statue and more.
+ Hands-on, heightened product knowledge sessions to help attendees better understand leading products in the sexual wellness sector from industry partners that will include Holiday Products and Wicked Sensual Care, with additional leaders to be announced. Attendees can also look forward to product samples and testers, as well as expert speakers to be revealed in 2026.
+ Education on selling confidently, boosting consumer loyalty, strengthening social media presence, and turning single purchases into repeat relationships… and more!
Full agendas for both workshops will be revealed in 2026.
For additional details, exhibitor inquiries or other questions, please email stimulate@retailminded.com.
About STIMULATE
Founded in 2023, STIMULATE is North America’s leading B2B event dedicated to the business of sexual wellness — uniting product discovery, professional education, and peer networking in one immersive experience. Returning to Nashville in August 2026, STIMULATE will feature more than 40 dynamic sessions, an exclusive ASK THE DOCTORS track, and over 100 exhibiting brands spanning men’s health, feminine care, pleasure products, and lifestyle innovation – plus an Emerging Brand experience. Designed for retailers, healthcare professionals, educators, and creators, STIMULATE continues to elevate the conversation around sexual wellness with a modern, inclusive, and evidence-informed approach.
All inquiries can be directed to stimulate@retailminded.com.
