STIMULATE Newsletter: A Recap of 2024 + Looking Ahead
A Note From the Founder | Nicole Leinbach Hoffman
Over the past 365 days in 2024, my team and I at STIMULATE: A B2B Sexual Wellness Trade Show, Conference + Community have continued to push boundaries within the sexual wellness consumer space and ultimately, have supported both medical + retail leaders alike supporting #sexualwellness products + services. Whether they welcome consumer or patients or bring brands to life, we love this community we are building as each day passes, + among the highlights of our busy year included:
STIMULATE’s Second Ever Trade Show + Conference Took Place in Nashville
It feels like yesterday and yet so long ago! This past August, STIMULATE produced the second ever STIMULATE trade show + conference in Nashville, TN, where we introduced an ASK THE DOCTORS experience sponsored by plusOne that welcomed some of the nation’s most prominent medical leaders within sexual health that included Dr. Karyn Eilber, Board Certified in Urology, Urogynecology + Reconstructive Pelvic Surgery, as well as the Founder of BeSpoke Surgical in NYC and Founder of sexual health brand Future Method, Dr. Evan Goldstein. Additionally, Popstar Co-Founders Dr. Brian Steixner and Dr. Joshua Gonzalez were among our featured presenters, as was HerMD Co-Founder, Dr. Somi Javaid and Sweetums Founder, Dr. Alisa Brady. California based cosmetic Gynecologist,Dr. Michael Reed, also joined this experience and in 2025, we look forward to another ASK THE DOCTORS experience.
STIMULATE was also thrilled to continue our main stage education – known as STIMULATE+Educate – as part of our annual trade show and conference. We brought to our stage industry visionaries and leaders that included Dame Products Founder Alexandra Fine, CEO and Founder of CO2 Lift, Lana Kerr, and welcomed retailer leaders that included Period.Shop’s Founder Kim Rosas, Todd Couple’s Superstore’s Jill Shea were also among our speakers, as was Komel Caruso, Co-Founder + Chief Operating Officer of HerMD, alongside her sister and Co-Founder of HerMD, Dr. Somi Javaid, Gynecologist. Media representatives from Forbes + Beauty Independent were also among our speakers.
STIMULATE Launched a Sexual Wellness Business Discussions Podcast
Found on both YouTube and Spotify, STIMULATE launched a sexual wellness business discussions podcast called STIMULATE+Conversations (found on You Tube + Spotify) that welcomed guests that included Yelp‘s Emily Washcovick, FirmTech, Inc. Founder Dr. Elliot Justin, consumer anthropologist + global #retail expert Georganne Bender + many other leaders helping to support sexual wellness in retail aisles + at home.
STIMULATE+Conversations LIVE Debuted at Dr. Amy Pearlman’s Florida Medical Center
In May of 2024, our first ever STIMULATE+Conversations LIVE event took place at Urologist’s Amy Pearlman‘s Prime Institute in Coral Gables, Florida. We were thrilled to welcome sponsors + industry leaders from Lovehoney Group, FirmTech, Inc., Vuva Tech + All Point Retail. Attendees varied from medical leaders to retail store operators to media + more… with our second ever STIMULATE+Conversations LIVE event coming up soon in Beverly Hills and another 2025 experience to take place in New York City in late Winter.
STIMULATE+Success Launched, Offering Free Monthly Webinars
As the saying goes, it takes a village, and building STIMULATE or even your own retail store, brand, medtailer experience or other professional endeavor needs a village, as well! This is why we were so honored to bring a free experience each month to life that would support sexual wellness professionals in their business operations. You explore past webinars here, as well as explore an upcoming STIMLATE+Workshop presented by Nu Sensuelle here – which will take place January 29, 2025.
STIMULATE Was Recognized by Trade Show Network News as an “Outstanding B2B Show Pro”
Producing our second STIMULATE experience was a reward in itself, but gaining a nod from TSNN – Trade Show News Network as an “Outstanding Industry B2B Pro” was a wonderful, end of year surprise. Our Founder, Nicole Leinbach Hoffman, was recognized for her work with STIMULATE: A B2B Sexual Wellness Trade Show, Conference + Community and as part of the celebratory experience, Hoffman attended her first ever International Association of Exhibitions and Events (IAEE) event in Los Angeles. This trade show helps trade show producers optimize and maximize their efforts, and as a team we are thrilled to bring what we continue to invest time into learning so that our next STIMULATE can be even better.
Finally, our community continues to grow and evolve, and a lot of that has to do with the feedback and support many of you share. We welcome you to follow us via Instagram at @StimulateTheShow and also save the dates to join us at one or all of our various events. You can explore our event schedule for 2025 here.
Looking Ahead to 2025
STIMULATE will return to Nashville, TN, on August 4 +5, 2025, where we will welcome over 100 brands ranging from PURPOSE to PLEASURE supporting sexual wellness. This will include our first ever pharmaceutical company, as well as many other additions new to STIMULATE this year. Additionally, STIMULATE will honor a variety of Female Founders in the year ahead and host a celebratory experience onsite at STIMULATE in Nashville.
Additionally, STIMULATE+Conversations LIVE looks forward to presenting an evening experience of sexual wellness discussions, product discovery and professional networking on January 15, 2025, in Beverly Hills. We will welcome Popstar Labs, Wicked Sensual Care, Honey Play Box, Firm Tech and Our Erotic Journey as our evening sponsors, and as well this event will feature Dr. Joshua Gonzalez, Board Certified Urologist, as our featured speaker, as well as Dr. Elliot Justin, Founder of Firm Tech. Additional speakers include Dr. Karyn Eilber, Jessica Drake from Wicked Sensual Care, Joreil Armstrong from Hone Play Box and STIMULATE’s Nicole Hoffman. RSVP is required to attend and space is limited. Additional inquires can be gained at stimulate@retailminded.com.
As always, I love connecting with this amazing community of retail and brand leaders, decision makers, medical professionals, sex educators and others. Please connect with me at nicole@retailminded.com or DM me via @StimulateTheShow and I look forward to the chance to connect!
Hope to see you in 2025!
Nicole Leinbach Hoffman | STIMULATE Founder